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"Unlimited power
The New Science of Personal Achievement
 Anthony Robbins 
FREE PRESS
New York London Toronto Sydney

Free Press
A Division of Simon & Schuster, Inc.
1230 Avenue of the Americas
New York, 	10020
Copyright 0 1986 by Robbins Research Institute
All rights reserved, including the right of reproduction in whole or in part in any form.
First Free Press trade paperback edition 2003 FREE PRESS and colophon are trademarks of Simon & Schuster, Inc.
For regarding special discounts for bulk purchases, please contact Simon & Schuster Special Sales at 1-800-456-6798 or [email protected]
Designed by Irving Perkins Associates, Inc.
Manufactured in the United States of America
20 19 18 17 16 15
The Library of CongTess has catalogued the Sirnon & Schuster edition as follows:
Robbins, Anthony.
Unlimited power: the new science of personal achievement / by Anthony Robbins.
P� cm.	
1. Success�Psychological aspects. 2. Neurolinguistic programming�
Popular works. I. Title.
BF637.S8 R56	1986
158t.1�dc19	86-10165
ISBN 0-671-61088-0
0-684-84577-6 (Pbk)
The autbor wishes to expres bis thanks and appreciation to the following who granted pennision to use the following material:
  ""A Boy of Unusual Vision,"" 0 1985, the Sun, printed with permission of the Baltimore Sun. The story was written by Alice Steinbach, Pulitzer-Prize winner for feature writing in 1985.
  Artemas Cole for ""Ten Salads"" cartoon 0 1985. Reprinted with permission of Artemas Cole. Originally appeared in Neu Woman.
  Harper & Row for permission to quote from In Search of Excellence by Thomas J. Peters and Robert H. Waterman, Jr.
  Bill Hoest for ""Call the Cat, Harry"" cartoon 0 1981. Reprinted courtesy of Bill Hoest.
  Jay Milton Hoffman, N.D., Ph.D., for permission to quote from The Missing Link in tbe Medical Curriculum Which Is Food Chemistry in Its Relationship to Body Chemistry, printed by Professional Press Publishing Company, 13115 Hunza Hill Terrace, Valley Center, CA 92082.
  Hank Ketcham for DENNIS THE MENACE@ used by pennission of Hank Ketcham and O by News America Syndicate.
  The Federal Express story, as related by William Lackey, was used with permission from Skip Lackey.
  W. W. Norton for permission to quote from Anatomy of an Illness by Norman Cousins 0 1979 by W. W. Norton & Company, Inc. Material used by permission of W. W. Norton & Company, Inc.
  Simon & Schuster for permission to quote from The Mind/Body Effect by Herbert Benson 0 1979 by Simon & Schuster.
  Simon & Schuster for permission to quote from Life-Tide by Lyall Watson 0 1979 by Lyall Watson.
  United Feature Syndicate, Inc., for permission to use PEANUTS cartoon 0 1960 United Feature Syndicate, Inc.
  Universal Press Syndicate for permission to use ZIGGY cartoon. Copyright, 1985, Universal Press Syndicate. Reprinted with permission. All rights reserved.
  Warner Bros., Inc., for permission to reprint portions of the lyric ""It's Alright Ma (I'm Only Bleeding)"" by Bob Dylan 0 1965 Warner Bros., Inc. All rights reserved. Used by permission.


Dedicated to the greatest power within you, your power to love, and to all those who help you share its magic
Most of all for me, to Jairek, Joshua, Jolie, Tyler, Becky, and my Mom


ACKNOWLEDGMENTS
As I began to think of all the people to whom I would like to express my appreciation for their support, suggestions, and hard work in making this book possible, the list continued to grow. First, I would like to thank my wife and family for creating an environment where I could let the creative juices flow at any hour of the day or night and have my ideas received by sympathetic ears.
  Then, of course, there were the combined efforts of the outstanding editing on my brainstorms by Peter Applebome and Henry Golden. At various stages of development, the suggestions of Wyatt Woodsmall and Ken Blanchard were extremely valuable. The book could never have come into being without the efforts of Jan Miller and Bob Asahina, who, along with the staff at Simon & Schuster, hung in there with me in those final hours of last-minute changes.
xi
  
Acknowledgments
  The teachers whose personalities, methods, and friendships have affected me most�from my early communications development with Mrs. Jane Morrison and Richard Cobb to Jim Rohn, John Grinder, and Richard Bandler�can never be forgotten.
  Thanks also to the art, secretarial, and research staff who worked hard under deadline pressures: Rob Evans, Dawn Aaris, Donald Bodenbach, Kathy Woody, and, of course, Patricia Valiton.
  And last but not least, special thanks to the Robbins Research corporate staff, center managers, and the hundreds of promotional staff members around the country who daily support me in getting our message out to the world.

CONTENTS
	Foreword by Kenneth Blanchard, Ph.D.	xv
	Introduction by Sir Jason Winters	xvii
SECTION l: The Modeling of Human Excellence
I. The Commodity of Kings
3
	ll. The Difference that Makes the Difference
22
111. The Power of State
35
IV. The Birth of Excellence: Belief
53
V. The Seven Lies of Success
69
VI. Mastering Your Mind: How to Run Your Brain
83
Vll. The Syntax of Success
112
Vlll. How to Elicit SomeOne's Strategy
125
	IX. Physiology: The Avenue of Excellence	
149
X. Energy: The Fuel of Excellence
166
Contents
SECTION 11: The Ultimate success Formula

XI. Limitation Disengage: What Do You Want?
197
Xll. The Power of Precision
216
Xlll. The Magic of Rapport
230
XIV. Distinctions of Excellence: Metaprograms
253
			 How to Handle Resistance and Solve Problems
276
XVI. Reframing: The Power of Perspective	
289
XVII. Anchoring Yourself to Success
SECTION 111: Leadership: The Challenge of
Excellence
XVIII. Value Hierarchies: The Ultimate Judgment of
314
Success
343
XIX. The Five Keys to Wealth and Happiness
371
			 Trend Creation: The Power of Persuasion
385
XXI. Living Excellence: The Human Challenge
404
Glossary
415
Robbins Research Institute
420
FOREWORD
When Tony Robbins asked me to write the foreword for Unlimited Power, I was very pleased for several reasons, First of all, I think Tony is an unbelievable young man. Our first meeting came in January 1985, when I was in Palm Springs to play golf in the Bob Hope Desert Classic Pro-Am Tournament. I had just left a typical golfer's happy hour at the Rancho Las Palmas Marriott, where everyone was competing for the days bragging rights. On our way to dinner, a friend of mine from Australia, Keith Punch, and I passed a sign announcing Tony Robbin's Firewalk Seminar. ""Unleash the power within you,"" read the sign. I had heard of Tony, and my curiosity was piqued. Since Keith and I had already had a drink, and we did not want to take any chances, we decided we could not walk across the coals, but we did decide to attend the seminar.
For the next four and a half hours, I watched Tony mesmerize xv
                                          Foreword a large crowd made up of business executives, housewives, doctors, lawyers, and the like. When I say mesmerize, I'm not referring to any black magic. Tony had everyone on the edge of their seats with his charisma, charm, and the depth of his knowledge of human behavior. It was the most exhilarating and uplifting seminar I have ever attended in twenty years of involvement in management training. At the end, everyone but Keith and me walked across a fifteen-foot bed of hot coals that had been buming throughout the evening. And all without injury. It was a sight to see and an uplifting experience for everyone.
  Tony uses the firewalk as a metaphor. He is not teaching a mystical skill, but rather a practical set of tools on how to be able to get yourself to take effective action in spite of any fear you might have, and the ability to get yourself to do whatever it takes to succeed is a very real power. So the first reason I am delighted to write this foreword is that I have tremendous respect and admiration for Tony Robbins.
  The second reason I am excited about writing this foreword is that Tony's book, Unlimited Power, will show everyone the depth and breadth of his thinking. He is more than a motivational speaker. At age twenty-five, he is already one of the leading thinkers in the psychology of motivation and achievement. I think this book has the capacity to be the definitive text in the human potential movement. Tony's thoughts on health, stress, goal setting, visualization, and the like are the cutting edge and a must for anyone committed to personal excellence.
  My hope is that you will get as much out of this book as have. While it is longer than The One Minute Manager, I hope you are willing to hang in and finish the entire book so you can use Tony's thinking to unleash the magic within you.
Kenneth Blanchard, Ph.D.
Coauthor, The One Minute Manager
INTRODUCTION
All of my life I've had difficulty with public speaking, even while acting in movies. Just before my scenes, I would get physically ill. So with my relentless fear of public speaking one can imagine the excitement I felt when I heard that Anthony Robbins, the man who puts fear into power, could cure me.
  Even though was excited when I accepted the invitation to meet with Tony Robbins, I couldn't help feeling doubtful. I had heard of NLP and the other methods at which Tony is an acclaimed expert, but still, in all, I had spent countless hours, and thousands of dollars, seeking professional help.
  The early professionals had told me that because my fear had developed over the years, I could hardly expect to gain a rapid cure. They scheduled me for weekly return visits to work on my problem endlessly.
When I met Tony I was surprised that he was so big. It's
xvii
  
Niii	Introduction
very seldom that I meet anyone taller than me. He must have been six feet six inches tall and 238 pounds. So young, so pleasant. We sat down and I found myself extremely nervous when he started asking me about my problem. 
  Then he asked what I wanted and how I wanted to change. It seemed that my phobia rose up to defend itself, to prevent what was happening from happening. But with Tony's soothing voice, I started listening to what he was saying.
  I began to relive my panicky feelings about public speaking. Suddenly I replaced them with the new feelings made up of strength and confidence. Tony had me go back in my mind to a time I was on stage giving a successful speech. While I mentally spoke, Tony gave me anchors. Anchors are things I can call on to reinforce my nerve and confidence while speaking, You'll read all about them in this book.
  I had my eyes closed during the interview, for about fortyfive minutes, while listening to Tony. Periodically he would touch my knees and hands, providing me with physical anchors. When it was over, I stood up. I had never felt so relaxed, calm, and peaceful. I had no feelings of weakness. Now I felt quite confident to do the Luxembourg television show with a potential audience of 450 million people.
  If Tony's methods work as well on others as they have on me, then people all over the world will benefit. We have people lying in bed with their minds dwelling on death. Their doctors have told them that they have cancer, and they are so upset that their bodies are full of stress. Now, if my lifetime phobia can be eliminated in one hour, Tony's methods should also be made available to all of those who are suffering any kind of illness� emotional, mental, or physical. They, too, can be released from their fears, stress, and anxieties. I think it is most important that we do not delay any longer. Why should you be afraid of water, heights, public speaking, snakes, bosses, failure, or death?
  I'm free now, and this book offers you the same choices. I'm sure that Unlimited Power will be a bestseller because it goes far beyond eliminating fears to teaching you what triggers any form
	Introduction	xit
of human behavior. By mastering the information in this book, you will be in complete control of your mind and body; thus, your life,
Sir Jason Winters
Author of Killing Cancer



SUCCESS
 To laugh often and much; to win the respect of intelligent people and the affection of children; to earn the appreciation of honest critics and endure the betrayal offalse friends; to appreciate beauty, to find the best in others; to leave the world a bit better, whether by a healthy child, a garden patch or a redeemed social condition; to know even one life has breathed easier because you have lived. This is to have succeeded.
�Ralph Waldo Emerson


SECTION 1
The Modeling of Human Excellence



CHAPTER
The Commodity of Kings
		""The great end of life is not knowledge but action. ""
�Thoma.s Henry Huxley
I had heard about him for many months. They said he was young, wealthy, healthy, happy, and successful. I had to see for myself. I watched him closely as he left the television studio, and I followed him over the next few weeks, observing as he counseled everyone from the president of a country to a phobic. I saw him debate dieticians, train executives, and work with athletes and learning-disabled kids. He seemed incredibly happy and deeply in love with his wife as they traveled together across the country and around the world. And when they were through, it was time to jet back to San Diego to spend a few days at home with their family in their castle overlooking the Pacific Ocean.
 How was it that this twenty-five-year-old-kid, with only a high school education, could have accomplished so much in such a short period of time? After all, this was a guy who only three
3
  
years ago had been living in a 400-square-foot bachelor apartment and washing his dishes in his bathtub. How did he go from an extremely unhappy person, thirty pounds overweight, with floundering relationships and limited prospects, to a centered, healthy, respected individual with great relationships and the opportunity for unlimited success?
  It all seemed so incredible, and yet the thing that amazed me most was that I realized that he is me! ""His"" story is my own.
  I'm certainly not saying that my life is what success is all about. Obviously, we all have different dreams and ideas of what we want to create for our lives. In addition, I'm very clear that who you know, where you go and what you own are not the true measure of personal success. To me, success is the ongoing process of striving to become more. It is the opportunity to continually grow emotionally, socially, spiritually, physiologically, intellectually, and financially while contributing in some positive way to others. The road to success is always under construction. It is a progressive course, not an end to be reached.
  The point of my story is simple. By applying the principles you will learn in this book, I was able to change not only the way I felt about myself, but also the results I was producing in my life, and I was able to do so in a major and measurable way. The purpose of this book is to share with you what made the difference in changing my life for the better. It is my sincere hope that you will find the technologies, strategies, skills, and philosophies taught within these pages to be as empowering for you as they have been for me. The power to magically transform our lives into our greatest dreams lies waiting within us all. It's time to unleash it!
  When I look at the pace at which I was able to turn my dreams into my present-day life, I can't help feeling an almost unbelievable sense of gratitude and awe. And yet I'm certainly far from unique. The fact is we live in an age where many people are able to achieve wondrous things almost overnight, to achieve successes that would have been unimaginable in earlier times. Look at Steve Jobs. He was a kid in blue jeans with no money who took an idea for a home computer and built a Fortune 500 company faster than anyone in history. Look at Ted Turner. He took a medium that barely existed�cable television�and created an empire. Look at people in the entertainment industry like Steven Spielberg or Bruce Springsteen, or businessmen like Lee Iacocca or Ross Perot. What do they have in common other than astounding, prodigious success? The answer, of course, is power.
  Power is a very emotional word. People's responses to it are varied. For some people, power has a negative connotation. Some people lust after power. Others feel tainted by it, as if it were something venal or suspect. How much power do you want? How much power do you think is right for you to obtain or develop? What does power really mean to you?
   I don't think of power in terms of conquering people. I don't think of it as something to be imposed. I'm not advocating that you should, either. That kind of power seldom lasts. But you should realize that power is a constant in the world. You shape your perceptions, or someone shapes them for you. You do what you want to do, or you respond to someone else's plan for you. To me, ultimate power is the ability to produce the results you desire most and create value for others in the process. Power is the ability to change your life, to shape your perceptions, to make things work for you and not against you. Real power is shared, not imposed. It's the ability to define human needs and to fulfill them�both your needs and the needs of the people you care about. It's the ability to direct your own personal kingdom�your own thought processes, your own behavior�so you produce the precise results you desire.
    Throughout history, the power to control our lives has taken many different and contradictory forms. In the earliest times,  power was simply the result of physiology. He who was the strongest and the fastest had power to direct his own life as well as the lives of those around him. As civilization developed, power resulted from heritage. The king, surrounding himself with the symbols of his realm, ruled with unmistakable authority. Others could derive power by their association with him. Then, in the early days of the Industrial Age, capital was power. Those who had access to it dominated the industrial process. All those things still play a role. It's better to have capital than not to have it. It's better to have physical strength than not to. However, today, one of the largest sources of power is derived from specialized knowledge.
  Most of us have heard by now that we are living in the information age. We are no longer primarily an industrial culture, but a communication one. We live in a time when new ideas and movements and concepts change the world almost daily, whether they are as profound as quantum physics or as mundane as the best-marketed hamburger. If there's anything that characterizes the modern world, it's the massive, almost unimaginable, flow of inforrnation�and therefore of change. From books and movies and boomboxes and computer chips, this new information comes at us in a blizzard of data to be seen and felt and heard. In this society, those with the information and the means to comrnunicate it have what the king used to have� unlimited power. As John Kenneth Galbraith has written, ""Money is what fueled the industrial society. But in the informational society, the fuel, the power, is knowledge. One has now come to see a new class structure divided by those who have information and those who must function out of ignorance. This new class has its power not from money, not from land, but from knowledge. ""
  The exciting thing to note is that the key to power today is available to us all. If you weren't the king in medieval times, you might have had a great deal of difficulty becoming one. If you didn't hahr7e capital at the beginning of the industrial revolution, the odds of your amassing it seemed very slim indeed. But today, any kid in blue jeans can create a corporation that can change the world. In the modern world, information is the commodity of kings. Those with access to certain forms of specialized knowledge can transform themselves and, in many ways, our entire world.
  We're left with an obvious question. Surely in the United States the kinds of specialized knowledge needed to transform the quality of our lives is available to everyone. It's in every 7
bookstore, every video store, every library. You can get it from speeches and seminars and courses. And we all want to succeed. The bestseller list is full of prescriptions for personal excellence: The One Minute Manager, In Search ofExcellence, Megatrends, What They Don't Teach You at Harvard Business School, Bridge Across Forever . . . The list goes on and on. The information is there. So why do some people generate fabulous results, while others just scrape by? Why aren't we all empowered, happy, wealthy, healthy, and successful?
  The truth is that even in the information age, information is not enough. If all we needed were ideas and positive thinking, then we all would have had ponies when we were kids and we would all be living our ""dream life?' now. Action is what unites every great success. Action is what produces results. Knowledge is only potential power until it comes into the hands of someone who knows how to get himself to take effective action. In fact, the literal definition of the word ""power"" is ""the ability to act. ""
  What we do in life is determined by how we communicate to ourselves. In the modern world, the quality of life is the quality of communication. What we picture and say to ourselves, how we move and use the muscles of our bodies and our facial expressions will determine how much of what we know we will use.
    Often we get caught in the mental trap of seeing enormously successful people and thinking they are where they are because they have some special gift. Yet a closer look shows that the  greatest gift that extraordinarily successful people have over the average person is their ability to get themselves to take action. It's a ""gift"" that any of us can develop within ourselves. After all, other people had the same knowledge Steve Jobs did. People other than Ted Turner could have figured out that cable had enormous economic potential. But Turner and Jobs were able to take action, and by doing so, they changed the way many of us experience the world.
  We all produce two forms of communication from which the experience of our lives is fashioned. First, we conduct internal communications: those things we picture, say, and feel within ourselves. Second, we experience external communications: words, tonalities, facial expressions, body postures, and physical actions to communicate with the world. Every communication we make is an action, a cause set in motion. And all communications have some kind of effect on ourselves and on others.
  Communication is power. Those who have mastered its effective use can change their own experience of the world and the world's experience of them. All behavior and feelings find their original roots in some form of communication. Those who affect the thoughts, feelings, and actions of the majority of us are those who know how to use this tool of power. Think of the people who have changed our world�John F. Kennedy, Thomas Jefferson, Martin Luther King, Jr., Franklin Delano Roosevelt, Winston Churchill, Mahatma Gandhi. In a much grimmer vein, think of Hitler. What these men all had in common was that they were master communicators. They were able to take their vision, whether it was to transport people into space or to create a hate-filled Third Reich, and communicate it to others with such congruency that they influenced the way the masses thought and acted. Through their communication power, they changed the world.
  In fact, isn't this also what sets a Spielberg, a Springsteen, an Iacocca, a Fonda, or a Reagan apart from others? Are they not masters of the tool of hurnan communication, or influence? Just as these people are able to move the masses with communication, it is the tool we also use to move ourselves.
  Your level of communication mastery in the external world will determine your level of success with others�personally, emotionally, socially, and financially. More important, the level of success you experience internally�the happiness, joy, ecstasy, love, or anything else you desire�is the direct result of how you communicate to yourself. How you feel is not the result of what is happening in your life�it is your interpretation of what is happening. Successful people's lives have shown us over and over again that the quality of our lives is determined not by what happens to us, but rather by what we do about what happens.
9
  You are the one who decides how to feel and act based upon the ways you choose to perceive your life. Nothing has any meaning except the meaning we give it. Most of us have turned this process of interpretation on automatic, but we can take that power back and immediately change our experience of the world.
  This book is about taking the kinds of massive, focused, congruent actions that lead to overwhelming results. In fact, if I were to say to you in two words what this book is about, I'd say: Producing results! Think about it. Isn't that what you're really interested in? Maybe you want to change how you feel about yourself and your world. Maybe you'd like to be a better communicator, develop a more loving relationship, learn more rapidly, become healthier, or earn more money. You can create all of these things for yourself, and much more, through the effective use of the information in this book, Before you can produce new results, however, you must first realize that you're already producing results. They just may not be the results you desire. Most of us think of our mental states and most of what goes on in our minds as things that happen outside our control. But the truth is you can control your mental activities and your behaviors to a degree you never believed possible before. If you're depressed, you created and produced that show you call depression. If you're ecstatic, you created that, too.
  It's important to remember that emotions like depression do not happen to you. You don't ""catch"" depression. You create it, like every other result in your life, through specific mental and physical actions. In order to be depressed, you have to view your life in specific ways. You have to say certain things to yourself in just the right tones of voice. You have to adopt a specific posture and breathing pattern. For example, if you wish to be depressed, it helps tremendously if you collapse your shoulders and look down a lot. Speaking in a sad-sounding tone of voice and thinking of the worst-possible scenarios for your life also helps. If you throw your biochemistry into turmoil through poor diet or excessive alcohol or drug use, you assist your body in creating low blood sugar and thus virtually guarantee depression.
  My point here is simply that it takes effort to create depression. It's hard work, and it requires taking specific types of actions. Some people have created this state so often, though, that it's easy for them to produce. If fact, often they've linked this pattern of internal communication to all kinds of external events. Some people get so many secondary gains�attention from others, sympathy, love, and so on�that they adopt this style of communication as their natural state of living. Others have lived with it so long that it actually feels comfortable. They become identified with the state. We can, however, change our mental and physical actions and thereby immediately change our emotions and behaviors.
  You can become ecstatic by immediately adopting the point of view that creates that emotion. You can picture in your mind the kinds of things that create this feeling. You can change the tone and content of your internal dialogue with yourself. You can adopt the specific postures and breathing patterns that create that state in your body, and voil�! You will experience ecstasy. If you wish to be compassionate, you must simply change your physical and mental actions to match those the state of compassion requires. The same is true of love or any other emotion.
  You might think of the process of producing emotional states by managing your internal communication as being similar to a director's job. To produce the precise results he wants, the director of a movie manipulates what you see and hear. If he wants you to be scared, he might turn up the sound and splash some special effects on the screen at just the right moment. If he wants you to be inspired, he'll arrange the music, the lighting, and everything else on the screen to produce that effect. A director can produce a tragedy or a comedy out of the same event, depending upon what he decides to put on the screen. You can do the same things with the screen of your mind. You can direct your mental activity, which is the underpinning of all physical action, with the same skill and power. You can turn up the light and sound of the positive messages in your brain, and you can
dim the pictures and sounds of the negative ones. You can run your brain as skillfully as Spielberg or Scorsese runs his set.
   Some of what follows will seem hard to believe. You probably don't believe there's a way to look at a person and know his exact thoughts or to instantly summon up your most powerful resources at will. But if you had suggested one hundred years ago men would go to the moon, you would have been considered a madman, a lunatic. (Where do you think the word came from?) If you had said it was possible to travel from New York to Los Angeles in five hours, you would have seemed like a crazy dreamer. But it only took the mastery of specific technologies and laws of aerodynamics to make those things possible. In fact, today one aerospace company is working on a vehicle that they say in ten years will take people from New York to California in twelve minutes. Similarly, in this book you will learn the ""laws"" of Optimum Performance Technologies@ that will give you access to resources you never realized you had.
""For every disciplined effort there is a multiple reward. ""
�Jim Rohn
  People who have attained excellence follow a consistent path to success. I call it the Ultimate Success Formula. The first step to this formula is to know your outcome, that is, to define precisely what you want. The second step is to take action�otherwise your desires will always be dreams. You must take the types of actions you believe will create the greatest probability of producing the result you desire. The actions we take do not always produce the results we desire, so the third step is to develop the sensory acuity to recognize the kinds of responses and results you're getting from your actions and to note as quickly as possible if they are taking you closer to your goals or farther away, You must know what you're getting from your actions, whether it be in a conversation or from your dailv habits in life. If what you're getting is not what you want, you need to note what results your actions have produced so that you learn from every human experience. And then you take the fourth step, which is to develop the flexibility to change your behavior until you get what you want. If you look at successful people, you'll find they followed these steps. They started with a target, because you can't hit one if you don't have one. They took action, because just knowing isn't enough. They had the ability to read others, to know what response they were getting. And they kept adapting, kept adjusting, kept changing their behavior until they found what worked.
  Consider Steven Spielberg. At the age of thirty-six, he's become the most successful filmmaker in history. He's already responsible for four of the ten top-grossing films of all time, including E. T. , The Extra-Terrestrial, the highest-grossing film ever. How did he reach that point at such a young age? It's a remarkable story.
  From the age of twelve or thirteen, Spielberg knew he wanted to be a movie director. His life changed when he took a tour of Universal Studios one afternoon when he was seventeen years old. The tour didn't quite make it to the sound stages, where all the action was, so Spielberg, knowing his outcome, took action. He snuck off by himself to watch the filming of a real movie. He ended up meeting the head of Universal's editorial department, who talked with him for an hour and expressed an interest in Spielberg's films.
  For most people that's where the story would have ended. But Spielberg wasn't like most people. He had personal power. He knew what he wanted. He learned from his first visit, so he changed his approach. The next day, he put on a suit, brought along his father's briefcase, loaded with only a sandwich and two candy ba"
"�Tony Robbins is one of the great influences of this generation. Awaken the 
Giant Within is a fascinating, intriguing presentation of cutting-edge findings 
and insights across a broad spectrum of issues, including the gro wing  
consciousness that true success is first anchored to enduring values and  
service to others.� 
� Dr. Stephen Covey 
     Author of The 7 Habits of Highly Effective People
�Awaken the Giant Within is yet another profound and powerful tool in the 
Robbins arsenal of self-awareness. It has been an enormous source of strength 
and insight for me both personally and professionally.� 
� Peter Guber 
     Chairman of Mandalay Pictures and  
     Co-owner of the L.A. Dodgers and Golden State Warriors
 
�Tony Robbins is the leading thinker in the psychology of personal achieve-
ment and peak performance.  Not only does Awaken the Giant Within give 
you every tool you need to achieve personal excellence, but Tony�s warmth, 
passion and commitment will inspire you to truly master your life and to 
touch others in the process.� 
� Kenneth Blanchard, PhD 
     Coauthor, One Minute Manager
 
�No matter who you are, no matter how successful, no matter how happy�
Tony has something to offer you.� 
� Hugh Jackman 
     Actor
 
�He has a great gift. He has the gift to inspire.� 
� President Bill Clinton
 
�Tony Robbins� coaching has made a remarkable difference in my life both 
on and off the court. He�s helped me discover what I�m really made of, 
and he�s enabled me to see things from an empowering new vantage point. 
With Tony�s help, I�ve set new standards for myself, and I�ve taken my tennis 
game�and my life�to a whole new level!� 
� Serena Williams 
     17-Time Grand Slam Tennis Champion and       Olympic Gold MedalistWHa T LeadeRs aRe sayINg�2013 Robbins Research International. www.tonyrobbins.com   i
Dreams of Destiny:  
A Special Message From Anthony Robbins  
 
We all have dreams�We all want to believe deep down in our souls that we have a special gift, that 
we can make a difference, that we can touch others in a special way, and that we can make the world 
a better place. at one time in our lives, we all had a vision for the quality of life that we desire and 
deserve. yet, for many of us, those dreams have become so shrouded in the frustrations and routines of 
daily life that we no longer even make an effort to accomplish them. For far too many, the dream has dissipated�and with it, so has the will to shape our destinies. Man y have lost that sense of certainty that 
creates the winner�s edge. My life�s quest has been to restore the dream and to make it real, to get each 
of us to remember and use the unlimited power that lies sleeping within us all.
I�ll never forget the day it really hit me that I was truly living my dream. I was flying my jet helicopter 
from a business meeting in Los angeles, traveling to Orange County on the way to one of my seminars. 
as I flew over the city of glendale, I suddenly recognized a large building, and I stopped the helicopter and hovered above it. as I looked down, I realized this was the building that I�d worked in as a janitor a 
mere twelve years ago! 
In those days, I had been concerned whether my 1960 Volkswagen would hang together for the 
30-minute trip to work. My life had been focused on how I was going to survive; I had felt fearful and 
alone. But that day, as I hovered there in the sky, I thought, �What a difference a decade can make!� I did have dreams back then, but at the time, it seemed they�d never be realized. Today, though, I�ve 
come to believe that all my past failures and frustrations were actually laying the foundation for the 
understanding that has created the new level of living I enjoy. all these experiences have given me 
gifts that I�m now able to contribute to others. as I continued my flight south along the coastal route, 
I spotted dolphins playing with the surfers in the waves below. It�s a sight that I treasure as one of life�s special gifts. Finally, I reached Irvine, California. Looking below, I was a little disturbed when I saw that the off ramp to my seminar was jammed with bumper-to-bumper traffic for more than a mile. I thought 
to myself, �Boy, I hope whatever else is going on tonight gets started soon so that the people coming to 
my seminar arrive on time.�
But as I descended to the helipad, I began to see a new picture: thousands of people being held bac k by 
security where I was just about to land. suddenly I began to grasp the reality. The traffic jam had been 
caused by people going to my event! although we had expected approximately 2,000 attendees, I was 
facing a crowd of 7,000 � in an auditorium that would only hold 5,000! When I walked into the arena 
from the landing pad, I was surrounded by hundreds of people who wanted to give me a hug or tell me 
how my work had positively impacted their lives. 
The stories they shared with me were incredible. One mother introduced me to her son who had been 
labeled �hyperactive� and �learning disabled.� Utilizing the principles taught in this book, she was not only able to get him off the drug Ritalin, but they had also since been tr ansferred to California where her �2013 Robbins Research International. www.tonyrobbins.com   ii
son had been retested and evaluated at the level of genius! you should have seen her face as she shared 
with me this new label. a gentleman talked about how he had freed himself from cocaine using some of 
the conditioning techniques you�ll learn in this book. a couple in their mid-fifties shared with me that, 
after fifteen years of marriage, they had been on the brink of divorce until they learned about personal 
rules. a salesman told me his monthly income had jumped from $2,000 to o ver $12,000 in a mere six 
months, and an entrepreneur related that he had increased corpor ate revenues by over $3 million in 
eighteen months by applying the principles of emotional management. 
I was touched so deeply by the emotions in that room that I got choked up, and at first I couldn�t 
speak. as I looked out on my audience and saw 5,000 smiling, cheering, loving faces, in that moment I 
realized that I am living my dream! What a feeling to know that beyond a shadow of a doubt I had the 
information, strategies, philosophies, and skills that could assist any one of these people in empowering 
themselves to make the changes they desired most! a flood of images and emotions flowed over 
me. I began to remember an experience I�d had only a few years before, sitting in my 400-square-
foot bachelor apartment in Venice, California, all alone and crying as I listened to the lyrics of a Neil 
diamond song: �I am, I said, to no one there. and no one heard at all, not even the chair. I am, I cried, I 
am, said I. and I am lost, and I can�t even say why, leavin� me lonely still.� I remembered feeling like my 
life didn�t matter, as if the events of the world were controlling me. I also remember the moment my life changed, the moment I finally said, �I�ve had it! I know I�m much more than I�m demonstrating mentally, emotionally, and physically in my life.� I made a decision in that moment which was to alter my life 
forever. I decided to change virtually every aspect of my life. I decided I would never again settle for 
less than I could be. Who would have guessed that this decision would bring me to such an incredible moment?
I gave my all at the seminar that night, and when I left the auditorium, crowds of people followed me to 
the helicopter to see me off. To say I was deeply moved by the experience would be an understatement. 
a tear slid down my cheek as I thanked my Creator for these wonderful gifts. as I lifted off the grass and 
ascended into the moonlight, I had to pinch myself. Could this be real?  am I the same guy who eight 
years ago was struggling, frustrated, feeling alone and incapable of making my life work? Fat, broke, and wondering if I could even survive? How could a young kid like me with nothing but a high school 
education have created such dramatic changes? 
My answer is simple: I learned to harness the principle I now call concentration of power. Most people 
have no idea of the giant capacity we can immediately command when we focus all of our resources on mastering a single area of our lives. Controlled focus is like a laser beam that can cut through anything 
that seems to be stopping you. When we focus consistently on improvement in any area, we develop 
unique distinctions on how to make that area better. One reason so few of us achieve what we truly want is that we never direct our focus; concentrate our power.  Most people dabble their way through 
life, never deciding to master anything in particular. In fact, I believe most people fail in life simply 
because they major in minor things. I believe that one of life�s major lessons is learning to understand what makes us do what we do. What shapes human behavior? The answers to this question provide 
critical keys to shaping your own destiny. �2013 Robbins Research International. www.tonyrobbins.com   iii
My entire life has been continually driven by a singular, compelling focus: What makes the difference in 
the quality of peoples lives? How is it that so often people from such humble beginnings and devastating 
backgrounds manage in spite of it all to create lives that inspire us? Conversely, why do so many of 
those born into privileged environments, with every resource for success at their fingertips, end up fat, frustrated, and often chemically addicted? What makes some people�s lives an example and others� a 
warning? What is the secret that creates passionate, happy, and grateful lives in many, while for others 
the refrain might be, �Is that all there is?�
My own magnificent obsession began with some simple questions: �How can I take immediate control 
of my life? What can I do today that can make a difference�that could help me and others to shape our destinies? How can I expand, learn, grow, and share that knowledge with others in a meaningful and 
enjoyable way?�
at a very early age, I developed a belief that we�re all here to contribute something unique, that deep 
within each of us lies a special gift. you see, I truly believe we all have a sleeping giant within us. each 
of us has a talent, a gift, our own bit of genius just waiting to be tapped. It might be a talent for art or 
music. It might be a special way of relating to the ones you love. It might be a genius for selling or 
innovating or reaching out in your business or your career. I choose to believe that our Creator doesn�t 
play favorites, that we�ve all been created unique, but with equal opportunities for experiencing life to the fullest. I decided many years ago that the most important way I could spend my life would be to 
invest it in something that would outlast it. I decided that somehow I must contribute in some way that 
would live on long after I was gone.
Today, I have the incredible privilege of sharing my ideas and feelings with literally millions of 
people through my books, tapes, and seminars. I�ve assisted members of Congress, CeOs, presidents of companies and countries, managers and mothers, salespeople, accountants, la wyers, doctors, 
psychiatrists, counselors, and professional athletes.  I�ve worked with phobics, the clinically depressed, people with multiple personalities, and those who thought they had no personality. Now I have the unique good fortune of sharing the best of what I�ve learned with you, and for that opportunity I am truly 
grateful and excited.
Through it all, I�ve continued to recognize the power individuals have to change virtually anything and 
everything in their lives in an instant.  I�ve learned that the resources we need to turn our dreams into 
reality are within us, merely waiting for the day when we decide to wake up and claim our birthright.  I wrote this book for one reason: to be a wake-up call that will challenge those who are committed to 
living and being more to tap their god-given power. There are ideas and strategies in this book to help 
you produce specific, measurable, long-lasting changes in yourself and others.
you see, I believe I know who you really are. I believe you and I must be kindred souls. your desire to 
expand has brought you to this book.  It is the invisible hand that guided you. I know that no matter 
where you are in your life, you want more! No matter how well you�re already doing or how challenged 
you now may be, deep inside of you there lies a belief that your experience of life can and will be much 
greater than it already is. you are destined for your own unique form of greatness, whether it is as an �2013 Robbins Research International. www.tonyrobbins.com   iv
outstanding professional, teacher, businessperson, mother, or father. Most importantly, you not only 
believe this, but you�ve taken action. you not only clicked to view this book, but now you�re also reading 
it! The promise of this book is to produce incredible results in your life. Clearly, you�re the kind of person who won�t cheat yourself by dabbling. By consistently taking advantage of each of the chapters in this book, you�ll ensure your ability to maximize your potential.
I challenge you not only to do whatever it takes to read this book in its entirety (unlike the masses 
who quit) but also to use what you learn in simple ways each day. This is the all-important step that�s 
necessary for you to produce the results you�re committed to! Let your journey begin!
With love and respect,
Tony Robbins 
P.s.: as I read these words this morning in 2013�more than 20 years after I wrote them�the only thing 
that has changed is that I�m even more grateful for all that I�ve learned and all that I can share. Today, 
I�ve had the privilege of serving more than 50 million people in over 100 countries, with more than 4 
million people attending my live seminars. 
I�m sending you this gift of a condensed version of my 544-page original book in the hope it will touch 
your life in a powerful and empowering way. If it does, please take what you�ve learned and pay it forward by helping someone else, and keep the gift growing. I hope someday I�ll get the chance to meet 
you, perhaps at a seminar or walking down the street, and then I�ll get to learn exactly how you�ve 
applied these strategies to significantly enhance the quality of your life, and perhaps the lives of those you love! 
Now back to your journey. Let�s begin with� �2013 Robbins Research International. www.tonyrobbins.com   vi
TaBLe OF CONTeNTs 
Insights From: Unleash Your Power (Part 1) 
Creating Lasting Change  
decisions: The Pathway to Power  
Life�s Most Important Lesson Belief systems: The Power to Create and destroy 
Change Can Happen in an Instant 
How to get What you Really Want 
emotions of Power Challenge: The Ten-Day Mental Challenge 
Strategies From: Taking Control�The Master System (Part 2) 
Life Values: your Personal Compass 
Rules: setting Up the game so you Can Win 
Identity: The Key to expansion 
Challenge: Who Am I? The Power That Shapes Your Life 
Tools From: The Seven Days to Shape Your Life (Part 3) 
emotional destiny exercise: The Only True success 
Relationship destiny exercise: The Place to share and Care Master your Time & Life exercise 
Secrets From: A Lesson in Destiny (Part 4) 
The Secret to Living Is Giving Challenge: Contribution  �2013 Robbins Research International. www.tonyrobbins.com   2
CRea TINg LasTINg CHaNge  
For changes to be of any true value, they�ve got to be lasting and consistent. We�ve all experienced 
change for a moment, only to feel let down and disappointed in the end. In fact, many people attempt 
change with a sense of fear and dread because unconsciously they believe the changes will only be 
temporary. a prime example of this is someone who needs to begin dieting, but finds himself putting 
it off, primarily because he unconsciously knows that whatever pain he endures in order to create the 
change will bring him only a short-term reward. For most of my life I�ve pursued what I consider to be 
the organizing principles of lasting change, and you�ll learn many of these and how to utilize them in the pages that follow. But for now, I�d like to share with you three elementary principles of change that 
you and I can use immediately to change our lives. While these principles are simple, they are also 
extremely powerful when they are skillfully applied. These are the exact same changes that an individual must make in order to create personal change, that a company must make in order to maximize its 
potential, and that a country must make in order to carve out its place in the world. In fact, as a world 
community these are the changes that we all must make to preserve the quality of life around the globe.
 
sTeP ONe 
Raise your standards 
any time you sincerely want to make a change, the first thing you must do is to raise your standards.
When people ask me what really changed my life 30 years ago, I tell them that absolutely the most 
important thing was changing what I demanded of myself. I wrote down all the things I would no longer 
accept in my life, all the things I would no longer tolerate, and all the things that I aspired to becoming. Think of the far-reaching consequences set in motion by men and women who raised their standards and 
acted in accordance with them, deciding they would tolerate no less. History chronicles the inspiring 
examples of people like Leonardo da Vinci, abraham Lincoln, Helen Keller, Mahatma gandhi, Martin 
Luther King, Jr., Rosa Parks, albert einstein, Cesar Chavez, soichiro Honda, and many others who took 
the magnificently powerful step of raising their standards. The same power that was available to them is 
available to you, if you have the courage to claim it. Changing an organization, a company, a country�
or a world�begins with the simple step of changing yourself.  
sTeP TWO 
Change your Limiting Beliefs 
If you raise your standards but don�t really believe you can meet them, you�ve already sabotaged yourself. you won�t even try; you�ll be lacking that sense of certainty that allows you to tap the deepest 
capacity that�s within you even as you read this. Our beliefs are like unquestioned commands, telling us how things are, what�s possible and what�s impossible, what we can and cannot do. They shape every �2013 Robbins Research International. www.tonyrobbins.com   3
action, every thought, and every feeling that we experience. as a result, changing our belief systems is 
central to making any real and lasting change in our lives. We must develop a sense of certainty that 
we can and will meet the new standards before we actually do. Without taking control of your belief 
systems, you can raise your standards as much as you like, but you�ll never have the conviction to back them up. How much do you think gandhi would have accomplished had he not believed with every 
fiber of his being in the power of nonviolent opposition? It was the congruence of his beliefs which gave 
him access to his inner resources and enabled him to meet challenges which would have swayed a less committed man. empowering beliefs� this sense of certainty�is the force behind any great success 
throughout history. 
STEP THREE 
Change your strategy 
In order to keep your commitment, you need the best strategies for achieving results. One of my core 
beliefs is that if you set a higher standard, and you can get yourself to believe, then you certainly can 
figure out the strategies. you simply will find a way. Ultimately, that�s what this whole book is about. It 
shows you strategies for getting the job done, and I�ll tell you now that the best strategy in almost any case is to find a role model, someone who�s already getting the results you want, and then tap into their 
knowledge. Learn what they�re doing, what their core beliefs are, and how they think. Not only will this make you more effective, it will also save you a huge amount of time because you won�t have to 
reinvent the wheel. you can fine-tune it, reshape it, and perhaps even make it better. 
This book will provide you with the information and impetus to commit to all three of these master principles of quality change: it will help you raise your standards by discovering what they currently 
are and realizing what you want them to be; it will help you change the core beliefs that are keeping you from where you want to go and enhance those that already serve you; and it will assist you in 
developing a series of strategies for more elegantly, quickly, and efficiently producing the results you 
desire.  
you see, in life, lots of people know what to do, but few people actually do what they know. Knowing 
is not enough! you must take action. If you will allow me the opportunity, through this book I�ll be your 
personal coach. What do coaches do? Well, first, they care about you. They�ve spent years focusing on 
a particular area of expertise, and they�ve continued to make key distinctions about how to produce 
results more quickly. By utilizing the strategies your coach shares with you, you can immediately 
and dramatically change your performance. sometimes, your coach doesn�t even tell you something new, but reminds you of what you already know, and then gets you to do it. This is the role, with your 
permission, that I�ll be playing for you. 
On what, specifically, will I be coaching you? I�ll offer you distinctions of power in how to create lasting 
improvements in the quality of your life. Together, we will concentrate on (not dabble in!) the mastery of 
the five areas of life that I believe impact us most. They are: �2013 Robbins Research International. www.tonyrobbins.com   4
1. emotional Mastery 
Mastering this lesson alone will take you most of the way toward mastering the other four! Think about 
it. Why do you want to lose weight? Is it just to have less fat on your body? Or is it because of the way 
you think you�d feel if you freed yourself of those unwanted pounds, giving yourself more energy and 
vitality, making yourself feel more attractive to others, and boosting your confidence and self-esteem to the stratosphere? Virtually everything we do is to change the way we feel�yet most of us have little or 
no training in how to do this quickly and effectively. It�s amazing how often we use the intelligence at 
our command to work ourselves into unresourceful emotional states, forgetting about the multitude of innate talents each of us already possesses. Too many of us leave ourselves at the mercy of outside events 
over which we may have no control, failing to take charge of our emotions�over which we have all the 
control�and relying instead on short-term quick fixes. How else can we explain the fact that, while less than 5 percent of the world�s population lives in the United states, we consume almost 37 percent of the 
world�s cocaine?* Or that our national defense budget, which currently runs in the billions, is equaled 
by what we spend on alcohol consumption? Or that 15 million american adults experience clinical 
depression every year, and that the number of antidepressant prescriptions in the U.s. has gone up 400 
percent since 1988? 
* Updated to reflect current statistics. 
In this book, you will discover what makes you do what you do, and the triggers for the  
emotions you experience most often. you will then be given a step-by-step plan to show you how to 
identify which emotions are empowering, which are disempowering, and how to use both kinds to your best advantage so that your emotions become not a hindrance, but instead a powerful tool in helping you achieve your highest potential. 
2. Physical Mastery 
Is it worth it to have everything you�ve ever dreamed of, yet not have the physical health to be able to enjoy it? do you wake up every morning feeling energized, powerful, and ready to take on a new day? 
Or do you wake up feeling as tired as the night before, riddled with aches, and resentful at having to 
start all over again? Will your current lifestyle make you a statistic? One of every four americans dies 
of coronary disease; approximately the same percentage dies of cancer. To borrow a phrase from the 
sixteenth-century physician Thomas Muffet, we are �digging our graves with our teeth� as we cram our 
bodies with high-fat, nutritionally empty foods, poison our systems with cigarettes, alcohol, and drugs, 
and sit passively in front of our TV sets. This second master lesson will help you take control of your 
physical health so that you not only look good, but you feel good and know that you�re in control of your life, in a body that radiates vitality and allows you to accomplish your outcomes. 
3. Relationship Mastery 
Other than mastering your own emotions and physical health, there is nothing I can think of that is more important than learning to master your relationships�romantic, family, business, and social. after all, 
who wants to learn, grow, and become successful and happy all by themselves? The third master lesson �2013 Robbins Research International. www.tonyrobbins.com   5
in this book will reveal the secrets to enable you to create quality relationships�first with yourself, then 
with others. you will begin by discovering what you value most highly, what your expectations are, the 
rules by which you play the game of life, and how it all relates to the other players. Then, as you achieve mastery of this all-important skill, you will learn how to connect with people at the deepest level and be rewarded with something we all want to experience: a sense of contribution, of knowing that we have 
made a difference in other people�s lives. I�ve found that, for me, the greatest resource is a relationship 
because it opens the doors to every resource I need. Mastery of this lesson will give you unlimited resources for growing and contributing.  
4. Financial Mastery  
By the time they reach the age of sixty-five, most americans are either dead broke�or dead! That�s 
hardly what most people envision for themselves as they look ahead to the golden age of retirement. yet 
without the conviction that you deserve financial wellbeing, backed up by a workable game plan, how can you turn your treasured scenario into reality? The fourth master lesson in this book will teach you how to go beyond the goal of mere survival in your autumn years of life, and even now, for that matter. 
Because we have the good fortune to live in a capitalist society, each of us has the capability to carry 
out our dreams. yet most of us experience financial pressure on an ongoing basis, and we fantasize that 
having more money would relieve that pressure. This is a grand cultural delusion�let me assure you that the more money you have, the more pressure you�re likely to feel. The key is not the mere pursuit of wealth, but changing your beliefs and attitudes about it so you see it as a means for contribution, not 
the end-all and be-all for happiness. To forge a financial destiny of abundance, you will first learn how 
to change what causes scarcity in your life, and then how to experience on a consistent basis the values, beliefs, and emotions that are essential to experiencing wealth, holding on to it and expanding it. Then 
you�ll define your goals and shape your dreams with an eye toward achieving the highest possible level of well-being, filling you with peace of mind and freeing you to look forward with excitement to all the 
possibilities that life has to offer. 
5. Time Mastery 
Masterpieces take time. yet how many of us really know how to use our time? I�m not talking about 
time management; I�m talking about actually taking time and distorting it, manipulating it so that it 
becomes your ally rather than your enemy. The fifth master lesson in this book will teach you, first, how 
short-term evaluations can lead to long-term pain. you will learn how to make a real decision and how 
to manage your desire for instantaneous gratification, thus allowing your ideas, your creations�even your own potential�the time to reach full fruition. Next you�ll learn how to design the necessary maps and strategies for following up on your decision, making it a reality with the willingness to take massive 
action, the patience to experience �lag time,� and the flexibility to change your approach as often as 
needed. Once you have mastered time, you will understand how true it is that most people overestimate what they can accomplish in a year�and underestimate what they can achieve in a decade! 
I�m not sharing these lessons with you to say that I have all the answers or that my life has been perfect or 
smooth. I�ve certainly had my share of challenging times. But through it all, I�ve managed to learn, persist, �2013 Robbins Research International. www.tonyrobbins.com   6
and continually succeed throughout the years. each time I�ve met a challenge, I�ve used what I�ve learned 
to take my life to a new level. and, like yours, my level of mastery in these five areas continues to expand.
 also, living my lifestyle may not be the answer for you. My dreams and goals may not be yours. I believe, though, that the lessons I�ve learned about how to turn dreams into reality�how to take the 
intangible and make it real�are fundamental to achieving any level of personal or professional success. 
I wrote this book to be an action guide�a textbook for increasing the quality of your life and the amount of enjoyment that you can pull from it. While I�m obviously extremely proud of my first book, 
Unlimited Power, and the impact it�s had on people all over the world, I feel this book will bring you 
some new and unique distinctions of power that can help you move your life to the next level. 
We�ll be reviewing some of the fundamentals, since repetition is the mother of skill. Therefore, I hope 
this will be a book you�ll read again and again, a book you�ll come back to and utilize as a tool to trigger yourself to find the answers that already lie inside you. even so, remember that as you read this 
book, you don�t have to believe or use everything within it. Grab hold of the things you think are useful; 
put them in action immediately. y ou won�t have to implement all of the strategies or use all of the tools 
in this book to make some major changes. all have life-changing potential individually; used together, 
however, they will produce explosive results. 
This book is filled with the strategies for achieving the success you desire, with organizing principles 
that I have modeled from some of the most powerful and interesting people in our culture. I�ve had the 
unique opportunity to meet, interview, and model a huge variety of people�people with impact and unique character�from Norman Cousins to Michael Jackson, from coach John Wooden to financial 
wizard John Templeton, from the captains of industry to cab drivers. In the following pages, you�ll find 
not only the benefits of my own experience, but that of the thousands of books, tapes, seminars, and interviews that I�ve accumulated over the last ten years of my life, as I continue the exciting, ongoing 
quest of learning and growing a little bit more, every single day. 
The purpose of this book is not just to help you make a singular change in your life, but rather to be 
a pivot point that can assist you in taking your entire life to a new level. The focus of this book is 
on creating global changes. What do I mean by this? Well, you can learn to make changes in your life�overcome a fear or a phobia, increase the quality of a relationship, or overcome your pattern of 
procrastinating. all these are incredibly valuable skills, and if you�ve read Unlimited Power, you�ve 
already learned many of them. However, as you continue through the following pages, you�ll find that 
there are key leverage points within your life that, if you make one small change, will literally transform 
every aspect of your life.  �2013 Robbins Research International. www.tonyrobbins.com   7
DECISIONS: THE PATHWAY TO POWER
 
   
In Unlimited Power, I made it abundantly clear that the most powerful way to shape our lives is to get 
ourselves to take action. The difference in the results that people produce comes down to what they�ve 
done differently from others in the same situations. Different actions produce different results. Why? 
Because any action is a cause set in motion, and its effect builds on past effects to move us in a definite direction. every direction leads to an ultimate destination: our destiny. 
In essence, if we want to direct our lives, we must take control of our consis"