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Update formulas.py
Browse files- formulas.py +1 -8
formulas.py
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@@ -310,7 +310,7 @@ This formula is designed to speak directly to the avatar, capturing their attent
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### **How to apply it?**
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#### 1 **Attention Hook**
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The first step is to capture the avatar's attention
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Analyze first:
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- What is the avatar's biggest pain or frustration?
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@@ -340,13 +340,6 @@ This is the most important part. You must create a specific, quantifiable promis
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#### 3 **Benefit + Authority + Time or Effort**
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In this part, we explain the result they will obtain, supported by an authority factor (proven method, studies, experience, validations) and establishing a time frame or necessary effort to achieve it.
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**Structure Formats:**
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1. "[Feature] para que puedas [Benefit] con lo que [Meaning]"
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2. "Con [Feature] podrás [Benefit] permitiéndote [Meaning]"
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3. "Gracias a [Feature] lograrás [Benefit] haciendo que [Meaning]"
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4. "Mediante [Feature] conseguirás [Benefit] lo que significa [Meaning]"
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5. "Usando [Feature] alcanzarás [Benefit] transformando [Meaning]"
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**Incorrect example:**
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"Grow your business with our strategy." (Doesn't say how long it will take or how reliable the strategy is).
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### **How to apply it?**
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#### 1 **Attention Hook**
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The first step is to capture the avatar's attention can be a shocking revelation, an unexpected question, or a dramatic fact. IMPORTANT: CUSTOMIZE THE HOOK BASED ON THE AVATAR AND THEIR SPECIFIC PROBLEMS. Don't use generic examples, but adapt them to the client's situation.
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Analyze first:
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- What is the avatar's biggest pain or frustration?
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#### 3 **Benefit + Authority + Time or Effort**
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In this part, we explain the result they will obtain, supported by an authority factor (proven method, studies, experience, validations) and establishing a time frame or necessary effort to achieve it.
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**Incorrect example:**
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"Grow your business with our strategy." (Doesn't say how long it will take or how reliable the strategy is).
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