Unlock Deep Insights from Qualitative Data

AI-powered thematic analysis for market researchers and consultants. Transform open-ended responses into actionable insights in minutes, not weeks.

Dashboard showing thematic analysis

TRUSTED BY LEADING RESEARCH FIRMS WORLDWIDE

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Powerful Features for Qualitative Analysis

Our AI understands context, nuance, and sentiment to deliver insights that manual coding might miss.

Advanced NLP Processing

Our proprietary algorithms detect themes, patterns, and sentiment with human-like understanding of language nuances.

Theme Visualization

Interactive visualizations show theme relationships, prevalence, and evolution across your dataset.

Quantitative Integration

Seamlessly combine qualitative insights with quantitative data for comprehensive analysis.

Demographic Segmentation

Analyze how themes vary across demographic groups to uncover hidden patterns in your audience.

Temporal Analysis

Track how themes and sentiment evolve over time to identify emerging trends and shifts.

Enterprise Security

Military-grade encryption and compliance with global data protection regulations for your sensitive research data.

How InsightAI Works

From raw responses to actionable insights in three simple steps

Upload data
1

Upload Your Data

Import survey responses from CSV, Excel, or connect directly to your survey platform. Our system handles structured and unstructured data with equal ease.

2

AI Processes Your Data

Our algorithms analyze the text, identifying themes, sentiment, and patterns. You can guide the analysis with custom dictionaries or let the AI discover emerging themes organically.

3

Explore & Export Insights

Visualize the results through interactive dashboards, filter by demographics, and export professional reports ready for client presentations or further analysis.

Case Study: Global Consumer Research

How a leading market research firm reduced analysis time by 80% while increasing insight depth.

80%

Reduction in analysis time

3.5x

More themes identified

Read Full Case Study
Client

Sarah Johnson

Director of Research, Global Insights Inc.

"InsightAI transformed how we approach qualitative analysis. What used to take our team weeks of manual coding now happens overnight with greater consistency and depth. We're uncovering insights we would have completely missed before."

Simple, Transparent Pricing

Choose the plan that fits your research needs

Starter

Perfect for individual researchers and small projects

$99 /month
  • Up to 1,000 responses/month
  • Basic theme detection
  • Standard visualizations
  • Email support
Get Started
MOST POPULAR

Professional

For research teams and mid-sized projects

$299 /month
  • Up to 10,000 responses/month
  • Advanced theme detection
  • Sentiment analysis
  • Demographic segmentation
  • Priority support
Get Started

Enterprise

For large research firms and high-volume needs

Custom
  • Unlimited responses
  • All Professional features
  • Custom integrations
  • Dedicated account manager
  • API access
  • 24/7 premium support
Contact Sales

Trusted by Research Leaders

Hear from professionals who've transformed their qualitative analysis

Client

Michael Rodriguez

Head of Insights, Brand Analytics

"The time savings alone make InsightAI invaluable, but what really impresses me is the consistency of the analysis. We no longer have coder bias affecting our results, and our clients appreciate the data-driven approach."
Client

Jennifer Park

Research Director, Consumer Insights Co.

"We were skeptical about AI replacing human analysis, but InsightAI doesn't replace—it enhances. Our analysts now spend more time interpreting insights rather than just coding data, which has elevated the quality of our deliverables."

Ready to Transform Your Qualitative Analysis?

Join hundreds of research professionals who save time and uncover deeper insights with InsightAI.

Get in Touch

Have questions about how InsightAI can work for your research needs? Our team is here to help.

Email Us

contact@insightai.com

Call Us

+1 (555) 123-4567

Visit Us

123 Research Drive, Suite 400
San Francisco, CA 94107

Send Us a Message

Frequently Asked Questions

Everything you need to know about InsightAI

Our AI achieves 92-95% accuracy compared to human coding based on benchmark studies. The system continuously learns from corrections and can be trained on your specific coding frameworks for even greater accuracy.

Absolutely. InsightAI allows you to import your existing codebooks and dictionaries. The AI will apply your framework while also suggesting additional themes it detects that might not be in your current framework.

Our system currently supports analysis in English, Spanish, French, German, and Mandarin. Additional languages are being added based on demand. Thematic analysis quality varies slightly by language but maintains high accuracy across all supported languages.

Security is our top priority. All data is encrypted in transit and at rest. We comply with GDPR, CCPA, and other major privacy regulations. Enterprise plans can be deployed in your own cloud environment for additional security.

Yes! We offer a 14-day free trial with access to all Professional features. You can analyze up to 500 responses during the trial period to experience the full power of InsightAI.

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