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Weekly Accounting - Landing Page Version 2 - Bookkeeper Comparison Focus Logo: https://weeklyaccounting.com/wp-content/uploads/2024/12/weekly-accounting-dark-3-1024x192.png Header Section Headline: Get Your FREE Integrated Financial Model + 30-Minute Strategy Call Subheadline: Discover what your current financial reports aren't telling you about your business. Normally $2,999 - yours free. Hero Visual: Side-by-side comparison of basic P&L vs comprehensive IFM dashboard Problem Section Headline: What If Your Bookkeeper Is Only Showing You Half the Story? Copy: Your P&L says you made $200K last month. Great! But here's what it doesn't tell you: Missing Information Bullets: 🤔 How many were new customers vs. repeat customers? 📉 What's your actual customer retention rate? 💸 Which marketing channels are really working? ⚠️ How much revenue will you lose if you stop acquiring new customers today? 🎯 What's your true customer lifetime value? Transition Copy: Traditional bookkeeping tracks the past. It tells you what happened, not what's going to happen. The most successful businesses don't just count their money - they predict it. They know exactly where their revenue comes from, why customers stay or leave, and what levers to pull to grow predictably. Meanwhile, you're making critical decisions with incomplete information: Problem Bullets: ❌ Your financial reports show revenue but not revenue quality ❌ You know your total customers but not your repeat rate ❌ You see marketing costs but not true ROI by channel ❌ You track expenses but can't predict future cash needs ❌ You have sales data but no insight into customer behavior patterns Solution Preview Section Headline: Here's the Complete Financial Picture Your Bookkeeper Can't Provide Video Description: 30-second clip from Jeff explaining customer roll forward analysis - the breakdown of new vs repeat customers Copy Below Video: This is the level of detail we'll uncover about your business - the hidden patterns and insights that traditional bookkeeping completely misses. Offer Section Headline: Get the Complete Financial Story For FREE Copy: We'll dig deeper than any bookkeeper and build you the same Integrated Financial Model we normally charge $2,999 for. Plus, one of our fractional CFOs will reveal exactly what your current reports are missing. What You Get: ✅ Complete Integrated Financial Model (normally $2,999) - goes 3 levels deeper than traditional reports ✅ Customer Behavior Analysis - see exactly how customers really behave ✅ 30-Minute Eye-Opening Call with a fractional CFO ✅ True Unit Economics - understand your real profit per customer ✅ Revenue Quality Assessment - not all revenue is created equal ✅ No sales pitch - just the complete financial truth about your business Credibility Section Headline: The Deep Financial Analysis Traditional Bookkeepers Can't Provide Copy: While most bookkeepers focus on compliance and tax prep, our fractional CFOs uncover the strategic insights that drive growth. We've revealed hidden profit leaks and growth opportunities for businesses doing $30K-$75K monthly expenses across every industry. Social Proof: "We were profitable on paper but losing money in reality. Weekly Accounting showed us exactly where." - David Park, CEO MarketFlow "Our bookkeeper never told us 80% of our profit came from just 20% of our customers" - Lisa Chen, Founder GrowthLab "Finally understand why our marketing wasn't working - our CAC was 3x higher than we thought" - James Wilson, CMO TechStart Comparison Table: Traditional BookkeepingWeekly Accounting IFMShows total revenueBreaks down new vs repeat revenueTracks marketing spendCalculates true ROI by channelLists customer countReveals retention & churn ratesRecords transactionsPredicts future cash flowMonthly reportsReal-time financial insights Urgency Section Headline: Only 10 Deep-Dive Analyses Available This Month Copy: Each comprehensive financial analysis takes 3-4 hours of dedicated CFO time to complete properly. We're limiting this to 10 businesses this month to ensure we can provide the depth of insight you deserve. Visual: Progress bar showing "6 spots remaining" Form Section - Multi-Step Booking Headline: Uncover Your Complete Financial Story Subheadline: Book your call and we'll reveal what's missing from your current reports Step 1: Calendar Selection Copy above calendar: Select your preferred 30-minute time slot Available slots: Weekdays 9am-5pm EST Next available: Tomorrow at 2:00pm Trust elements below calendar: ⚡ Your CFO will analyze your business before the call 🔒 Free analysis - no hidden agenda 👥 Speak directly with a fractional CFO, not a salesperson Button: Continue to Step 2 → Step 2: Contact Information Progress bar: Step 2 of 3 ●●○ Headline: Almost there! We just need your contact details Form Fields: Company/Business Name* Your Name* Email Address* Phone Number* Copy below form: We'll send you a calendar invite and a preview of what we'll uncover about your business. Buttons: ← Back to Calendar Continue to Step 3 → Step 3: Business Details Progress bar: Step 3 of 3 ●●● Headline: Help us prepare your complete financial analysis Copy: Tell us about your current situation so we can show you exactly what you're missing. Form Fields: Current Monthly Revenue* [Dropdown: Under $30K, $30K-$75K, $75K-$150K, $150K-$300K, $300K+] Biggest Financial Challenge* [Dropdown: Can't predict revenue 3+ months out, Unclear profit margins by product/service, Don't know if marketing spend is working, Cash flow unpredictability, Can't tell which customers are most profitable, Considering raising capital, Other] Additional Business Details: Industry* [Dropdown: E-commerce, SaaS/Software, Professional Services, Manufacturing, Retail, Restaurant/Food, Construction/Trades, Healthcare, Other] Number of Employees* [Dropdown: Just me, 2-5, 6-15, 16-30, 31+] Accounting Software* [Dropdown: QuickBooks, Xero, FreshBooks, Excel/Spreadsheets, Other] Do you currently work with a bookkeeper/accountant?* [Yes/No] What You're Hoping to Learn (Optional): [Text area: What specific insights are you hoping to discover about your business finances...] Buttons: ← Back to Contact Info Reveal What's Missing From My Reports FAQ Section "How is this different from what my bookkeeper provides?" Your bookkeeper tracks what happened. We show you why it happened and what's going to happen next. It's the difference between a rearview mirror and a GPS. "Will you tell me my bookkeeper is doing something wrong?" Not at all. Bookkeepers serve an important compliance function. We're showing you the strategic layer that sits on top of good bookkeeping. "What if my financial reports are already detailed?" Most "detailed" reports still only show the what, not the why or what's next. We'll show you customer behavior patterns, marketing ROI, and predictive metrics that standard reports miss. "Do I need to switch from my current bookkeeper?" No. Our analysis works with any bookkeeping system. We're adding strategic insights, not replacing basic accounting functions. Final CTA Section Headline: Stop Looking at Half the Picture. See Everything. Copy: Your current financial reports are like reading only the first chapter of a book. In 30 minutes, you'll finally see the complete story of your business finances. Button: Reveal What's Missing From My Reports Guarantee: If we don't reveal at least one significant blind spot in your current financial reporting, we'll send you $100. Confirmation Page Headline: You're All Set! 🎉 Copy: Your 30-minute Complete Financial Analysis Call is confirmed for: [Day, Date at Time EST] What happens next: ✅ Within 24 hours: Calendar invite and prep email sent ✅ 24 hours before call: Your custom financial analysis delivered ✅ Day of call: Your CFO will reveal exactly what your current reports are missing Add to calendar: [Google Calendar] [Outlook] [iPhone] Questions? Reply to your confirmation email or call (555) 123-4567 Trust Elements: 🔒 Your information is 100% secure 📞 Need to reschedule? Just reply to your confirmation email 🔍 Average client discovers 4-7 major blind spots in their current reporting - Initial Deployment
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<a href="tel:+15551234567" class="text-white hover:text-gray-200 text-lg font-medium">
<i class="fas fa-phone-alt mr-2"></i> (555) 123-4567
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<div>
<h1 class="text-3xl md:text-4xl lg:text-5xl font-bold leading-tight mb-4">
Get Your <span class="underline decoration-yellow-400">FREE</span> Integrated Financial Model + 30-Minute Strategy Call
</h1>
<p class="text-xl md:text-2xl mb-8 opacity-90">
Discover what your current financial reports aren't telling you about your business. Normally $2,999 - yours free.
</p>
<a href="#form-section" class="bg-white text-indigo-700 hover:bg-gray-100 px-8 py-4 rounded-lg font-bold text-lg transition duration-300 inline-block">
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<div class="border border-gray-200 rounded-lg overflow-hidden">
<div class="grid grid-cols-2">
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<h3 class="font-bold text-gray-700 mb-2">Traditional P&L</h3>
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Basic Data Only
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<h3 class="font-bold text-indigo-600 mb-2">Weekly Accounting IFM</h3>
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<span class="text-indigo-600 font-medium">Comprehensive Insights</span>
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</div>
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</div>
</div>
</div>
</header>
<!-- Problem Section -->
<section class="py-16 bg-white">
<div class="container mx-auto px-4">
<div class="max-w-4xl mx-auto text-center mb-12">
<h2 class="text-3xl md:text-4xl font-bold mb-6">What If Your Bookkeeper Is Only Showing You Half the Story?</h2>
<p class="text-xl text-gray-600 mb-8">
Your P&L says you made $200K last month. Great! But here's what it doesn't tell you:
</p>
</div>
<div class="grid grid-cols-1 md:grid-cols-2 lg:grid-cols-3 gap-8 max-w-5xl mx-auto">
<div class="bg-gray-50 p-6 rounded-xl border border-gray-200">
<div class="w-12 h-12 bg-indigo-100 rounded-full flex items-center justify-center mb-4">
<span class="text-2xl">🤔</span>
</div>
<h3 class="font-bold text-lg mb-2">New vs Repeat Customers</h3>
<p class="text-gray-600">How much revenue comes from customer loyalty versus new acquisition?</p>
</div>
<div class="bg-gray-50 p-6 rounded-xl border border-gray-200">
<div class="w-12 h-12 bg-indigo-100 rounded-full flex items-center justify-center mb-4">
<span class="text-2xl">📉</span>
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<h3 class="font-bold text-lg mb-2">Customer Retention Rate</h3>
<p class="text-gray-600">What percentage of customers come back to buy again?</p>
</div>
<div class="bg-gray-50 p-6 rounded-xl border border-gray-200">
<div class="w-12 h-12 bg-indigo-100 rounded-full flex items-center justify-center mb-4">
<span class="text-2xl">💸</span>
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<h3 class="font-bold text-lg mb-2">Marketing Channel ROI</h3>
<p class="text-gray-600">Which channels drive the most profitable customers?</p>
</div>
<div class="bg-gray-50 p-6 rounded-xl border border-gray-200">
<div class="w-12 h-12 bg-indigo-100 rounded-full flex items-center justify-center mb-4">
<span class="text-2xl">⚠️</span>
</div>
<h3 class="font-bold text-lg mb-2">Future Revenue Risk</h3>
<p class="text-gray-600">How much revenue will you lose if you stop acquiring new customers today?</p>
</div>
<div class="bg-gray-50 p-6 rounded-xl border border-gray-200">
<div class="w-12 h-12 bg-indigo-100 rounded-full flex items-center justify-center mb-4">
<span class="text-2xl">🎯</span>
</div>
<h3 class="font-bold text-lg mb-2">Customer Lifetime Value</h3>
<p class="text-gray-600">What's the true long-term value of each customer segment?</p>
</div>
<div class="bg-gray-50 p-6 rounded-xl border border-gray-200">
<div class="w-12 h-12 bg-indigo-100 rounded-full flex items-center justify-center mb-4">
<span class="text-2xl">🔍</span>
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<h3 class="font-bold text-lg mb-2">Hidden Profit Leaks</h3>
<p class="text-gray-600">Where is your business losing money without realizing it?</p>
</div>
</div>
<div class="max-w-4xl mx-auto mt-16 p-8 bg-gradient-to-r from-blue-50 to-indigo-50 rounded-xl border border-indigo-100">
<p class="text-center text-lg italic mb-6">
"Traditional bookkeeping tracks the past. It tells you what happened, not what's going to happen."
</p>
<p class="text-center">
The most successful businesses don't just count their money - they predict it. They know exactly where their revenue comes from, why customers stay or leave, and what levers to pull to grow predictably.
</p>
</div>
<div class="max-w-4xl mx-auto mt-16">
<h3 class="text-2xl font-bold mb-6 text-center">Meanwhile, you're making critical decisions with incomplete information:</h3>
<div class="space-y-4">
<div class="flex items-start">
<div class="flex-shrink-0 mt-1 text-red-500 mr-3">❌</div>
<p class="text-gray-700">Your financial reports show revenue but not revenue quality</p>
</div>
<div class="flex items-start">
<div class="flex-shrink-0 mt-1 text-red-500 mr-3">❌</div>
<p class="text-gray-700">You know your total customers but not your repeat rate</p>
</div>
<div class="flex items-start">
<div class="flex-shrink-0 mt-1 text-red-500 mr-3">❌</div>
<p class="text-gray-700">You see marketing costs but not true ROI by channel</p>
</div>
<div class="flex items-start">
<div class="flex-shrink-0 mt-1 text-red-500 mr-3">❌</div>
<p class="text-gray-700">You track expenses but can't predict future cash needs</p>
</div>
<div class="flex items-start">
<div class="flex-shrink-0 mt-1 text-red-500 mr-3">❌</div>
<p class="text-gray-700">You have sales data but no insight into customer behavior patterns</p>
</div>
</div>
</div>
</div>
</section>
<!-- Solution Preview -->
<section class="py-16 bg-gray-50">
<div class="container mx-auto px-4">
<div class="max-w-4xl mx-auto text-center mb-12">
<h2 class="text-3xl md:text-4xl font-bold mb-6">Here's the Complete Financial Picture Your Bookkeeper Can't Provide</h2>
</div>
<div class="max-w-3xl mx-auto bg-white rounded-xl overflow-hidden shadow-lg mb-8">
<div class="relative pt-[56.25%] bg-gray-200">
<div class="absolute inset-0 flex items-center justify-center">
<div class="text-center">
<div class="w-16 h-16 bg-indigo-600 rounded-full flex items-center justify-center mx-auto mb-4">
<i class="fas fa-play text-white text-2xl"></i>
</div>
<p class="text-gray-700">Preview: Customer Roll Forward Analysis</p>
</div>
</div>
</div>
<div class="p-6">
<p class="text-lg text-gray-700">
This is the level of detail we'll uncover about your business - the hidden patterns and insights that traditional bookkeeping completely misses.
</p>
</div>
</div>
</div>
</section>
<!-- Offer Section -->
<section class="py-16 bg-gradient-to-br from-indigo-600 to-blue-600 text-white">
<div class="container mx-auto px-4">
<div class="max-w-3xl mx-auto text-center mb-12">
<h2 class="text-3xl md:text-4xl font-bold mb-6">Get the Complete Financial Story For FREE</h2>
<p class="text-xl opacity-90">
We'll dig deeper than any bookkeeper and build you the same Integrated Financial Model we normally charge $2,999 for. Plus, one of our fractional CFOs will reveal exactly what your current reports are missing.
</p>
</div>
<div class="max-w-5xl mx-auto grid grid-cols-1 md:grid-cols-2 lg:grid-cols-3 gap-6">
<div class="bg-white/10 backdrop-blur-sm rounded-xl p-6 border border-white/20">
<div class="w-12 h-12 bg-white/20 rounded-full flex items-center justify-center mb-4">
<i class="fas fa-chart-pie text-xl"></i>
</div>
<h3 class="font-bold text-lg mb-2">Complete Integrated Financial Model</h3>
<p class="text-white/90 text-sm">(normally $2,999) - goes 3 levels deeper than traditional reports</p>
</div>
<div class="bg-white/10 backdrop-blur-sm rounded-xl p-6 border border-white/20">
<div class="w-12 h-12 bg-white/20 rounded-full flex items-center justify-center mb-4">
<i class="fas fa-users text-xl"></i>
</div>
<h3 class="font-bold text-lg mb-2">Customer Behavior Analysis</h3>
<p class="text-white/90 text-sm">See exactly how customers really behave</p>
</div>
<div class="bg-white/10 backdrop-blur-sm rounded-xl p-6 border border-white/20">
<div class="w-12 h-12 bg-white/20 rounded-full flex items-center justify-center mb-4">
<i class="fas fa-phone-alt text-xl"></i>
</div>
<h3 class="font-bold text-lg mb-2">30-Minute Eye-Opening Call</h3>
<p class="text-white/90 text-sm">With a fractional CFO</p>
</div>
<div class="bg-white/10 backdrop-blur-sm rounded-xl p-6 border border-white/20">
<div class="w-12 h-12 bg-white/20 rounded-full flex items-center justify-center mb-4">
<i class="fas fa-calculator text-xl"></i>
</div>
<h3 class="font-bold text-lg mb-2">True Unit Economics</h3>
<p class="text-white/90 text-sm">Understand your real profit per customer</p>
</div>
<div class="bg-white/10 backdrop-blur-sm rounded-xl p-6 border border-white/20">
<div class="w-12 h-12 bg-white/20 rounded-full flex items-center justify-center mb-4">
<i class="fas fa-search-dollar text-xl"></i>
</div>
<h3 class="font-bold text-lg mb-2">Revenue Quality Assessment</h3>
<p class="text-white/90 text-sm">Not all revenue is created equal</p>
</div>
<div class="bg-white/10 backdrop-blur-sm rounded-xl p-6 border border-white/20">
<div class="w-12 h-12 bg-white/20 rounded-full flex items-center justify-center mb-4">
<i class="fas fa-handshake text-xl"></i>
</div>
<h3 class="font-bold text-lg mb-2">No sales pitch</h3>
<p class="text-white/90 text-sm">Just the complete financial truth about your business</p>
</div>
</div>
</div>
</section>
<!-- Credibility Section -->
<section class="py-16 bg-white">
<div class="container mx-auto px-4">
<div class="max-w-4xl mx-auto text-center mb-12">
<h2 class="text-3xl md:text-4xl font-bold mb-6">The Deep Financial Analysis Traditional Bookkeepers Can't Provide</h2>
<p class="text-xl text-gray-600">
While most bookkeepers focus on compliance and tax prep, our fractional CFOs uncover the strategic insights that drive growth. We've revealed hidden profit leaks and growth opportunities for businesses doing $30K-$75K monthly expenses across every industry.
</p>
</div>
<div class="max-w-5xl mx-auto grid grid-cols-1 md:grid-cols-3 gap-8 mb-16">
<div class="bg-gray-50 p-6 rounded-xl border border-gray-200">
<div class="flex items-center mb-4">
<div class="w-10 h-10 rounded-full bg-indigo-100 flex items-center justify-center text-indigo-600 font-bold mr-3">DP</div>
<div>
<h4 class="font-bold">David Park</h4>
<p class="text-sm text-gray-600">CEO MarketFlow</p>
</div>
</div>
<p class="text-gray-700 italic">"We were profitable on paper but losing money in reality. Weekly Accounting showed us exactly where."</p>
</div>
<div class="bg-gray-50 p-6 rounded-xl border border-gray-200">
<div class="flex items-center mb-4">
<div class="w-10 h-10 rounded-full bg-indigo-100 flex items-center justify-center text-indigo-600 font-bold mr-3">LC</div>
<div>
<h4 class="font-bold">Lisa Chen</h4>
<p class="text-sm text-gray-600">Founder GrowthLab</p>
</div>
</div>
<p class="text-gray-700 italic">"Our bookkeeper never told us 80% of our profit came from just 20% of our customers."</p>
</div>
<div class="bg-gray-50 p-6 rounded-xl border border-gray-200">
<div class="flex items-center mb-4">
<div class="w-10 h-10 rounded-full bg-indigo-100 flex items-center justify-center text-indigo-600 font-bold mr-3">JW</div>
<div>
<h4 class="font-bold">James Wilson</h4>
<p class="text-sm text-gray-600">CMO TechStart</p>
</div>
</div>
<p class="text-gray-700 italic">"Finally understand why our marketing wasn't working - our CAC was 3x higher than we thought."</p>
</div>
</div>
<div class="max-w-4xl mx-auto">
<h3 class="text-2xl font-bold mb-8 text-center">Traditional Bookkeeping vs. Weekly Accounting IFM</h3>
<div class="overflow-x-auto">
<table class="comparison-table w-full">
<thead>
<tr class="text-left">
<th class="p-4 bg-gray-100 font-semibold text-gray-700">Traditional Bookkeeping</th>
<th class="p-4 bg-indigo-100 font-semibold text-indigo-700">Weekly Accounting IFM</th>
</tr>
</thead>
<tbody>
<tr>
<td class="p-4">Shows total revenue</td>
<td class="p-4">Breaks down new vs repeat revenue</td>
</tr>
<tr>
<td class="p-4">Tracks marketing spend</td>
<td class="p-4">Calculates true ROI by channel</td>
</tr>
<tr>
<td class="p-4">Lists customer count</td>
<td class="p-4">Reveals retention & churn rates</td>
</tr>
<tr>
<td class="p-4">Records transactions</td>
<td class="p-4">Predicts future cash flow</td>
</tr>
<tr>
<td class="p-4">Monthly reports</td>
<td class="p-4">Real-time financial insights</td>
</tr>
</tbody>
</table>
</div>
</div>
</div>
</section>
<!-- Urgency Section -->
<section class="py-16 bg-indigo-50">
<div class="container mx-auto px-4">
<div class="max-w-3xl mx-auto text-center bg-white rounded-xl p-8 shadow-lg">
<h2 class="text-3xl font-bold mb-6 text-indigo-700">Only 10 Deep-Dive Analyses Available This Month</h2>
<p class="text-xl text-gray-600 mb-6">
Each comprehensive financial analysis takes 3-4 hours of dedicated CFO time to complete properly. We're limiting this to 10 businesses this month to ensure we can provide the depth of insight you deserve.
</p>
<div class="mt-8 mb-6">
<div class="flex justify-between text-sm text-gray-600 mb-1">
<span>Spots filled: 4 of 10</span>
<span>40%</span>
</div>
<div class="progress-bar bg-gray-200">
<div class="progress-fill" style="width: 40%"></div>
</div>
</div>
<p class="text-lg font-medium text-gray-700 mb-6">6 spots remaining</p>
<a href="#form-section" class="bg-indigo-600 hover:bg-indigo-700 text-white px-8 py-4 rounded-lg font-bold text-lg transition duration-300 inline-block">
Claim Your Spot Now
</a>
</div>
</div>
</section>
<!-- Form Section -->
<section id="form-section" class="py-16 bg-white">
<div class="container mx-auto px-4">
<div class="max-w-4xl mx-auto">
<div class="text-center mb-12">
<h2 class="text-3xl md:text-4xl font-bold mb-4">Uncover Your Complete Financial Story</h2>
<p class="text-xl text-gray-600">Book your call and we'll reveal what's missing from your current reports</p>
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<h3 class="text-2xl font-bold mb-6 text-center">Select your preferred 30-minute time slot</h3>
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<div class="font-medium">Mon, June 5</div>
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<div class="font-medium">Tue, June 6</div>
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<div class="font-medium">Thu, June 8</div>
<div class="text-sm text-gray-600">10:00 AM</div>
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<div class="font-medium">Fri, June 9</div>
<div class="text-sm text-gray-600">1:30 PM</div>
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<span>Your CFO will analyze your business before the call</span>
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<span>Free analysis - no hidden agenda</span>
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Continue to Step 2 <i class="fas fa-arrow-right ml-2"></i>
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<h3 class="text-2xl font-bold mb-2 text-center">Almost there! We just need your contact details</h3>
<p class="text-center text-gray-600 mb-8">Step 2 of 3</p>
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<div>
<label for="company" class="block text-gray-700 font-medium mb-1">Company/Business Name*</label>
<input type="text" id="company" class="w-full px-4 py-3 border border-gray-300 rounded-lg focus:ring-2 focus:ring-indigo-500 focus:border-indigo-500">
</div>
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<label for="name" class="block text-gray-700 font-medium mb-1">Your Name*</label>
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<label for="email" class="block text-gray-700 font-medium mb-1">Email Address*</label>
<input type="email" id="email" class="w-full px-4 py-3 border border-gray-300 rounded-lg focus:ring-2 focus:ring-indigo-500 focus:border-indigo-500">
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<label for="phone" class="block text-gray-700 font-medium mb-1">Phone Number*</label>
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We'll send you a calendar invite and a preview of what we'll uncover about your business.
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<h3 class="text-2xl font-bold mb-2 text-center">Help us prepare your complete financial analysis</h3>
<p class="text-center text-gray-600 mb-8">Step 3 of 3</p>
<p class="text-center text-gray-700 mb-8">
Tell us about your current situation so we can show you exactly what you're missing.
</p>
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<div>
<label class="block text-gray-700 font-medium mb-1">Current Monthly Revenue*</label>
<select class="w-full px-4 py-3 border border-gray-300 rounded-lg focus:ring-2 focus:ring-indigo-500 focus:border-indigo-500">
<option value="">Select your monthly revenue range</option>
<option>Under $30K</option>
<option>$30K-$75K</option>
<option>$75K-$150K</option>
<option>$150K-$300K</option>
<option>$300K+</option>
</select>
</div>
<div>
<label class="block text-gray-700 font-medium mb-1">Biggest Financial Challenge*</label>
<select class="w-full px-4 py-3 border border-gray-300 rounded-lg focus:ring-2 focus:ring-indigo-500 focus:border-indigo-500">
<option value="">Select your biggest challenge</option>
<option>Can't predict revenue 3+ months out</option>
<option>Unclear profit margins by product/service</option>
<option>Don't know if marketing spend is working</option>
<option>Cash flow unpredictability</option>
<option>Can't tell which customers are most profitable</option>
<option>Considering raising capital</option>
<option>Other</option>
</select>
</div>
<div>
<label class="block text-gray-700 font-medium mb-1">Industry*</label>
<select class="w-full px-4 py-3 border border-gray-300 rounded-lg focus:ring-2 focus:ring-indigo-500 focus:border-indigo-500">
<option value="">Select your industry</option>
<option>E-commerce</option>
<option>SaaS/Software</option>
<option>Professional Services</option>
<option>Manufacturing</option>
<option>Retail</option>
<option>Restaurant/Food</option>
<option>Construction/Trades</option>
<option>Healthcare</option>
<option>Other</option>
</select>
</div>
<div>
<label class="block text-gray-700 font-medium mb-1">Number of Employees*</label>
<select class="w-full px-4 py-3 border border-gray-300 rounded-lg focus:ring-2 focus:ring-indigo-500 focus:border-indigo-500">
<option value="">Select number of employees</option>
<option>Just me</option>
<option>2-5</option>
<option>6-15</option>
<option>16-30</option>
<option>31+</option>
</select>
</div>
<div>
<label class="block text-gray-700 font-medium mb-1">Accounting Software*</label>
<select class="w-full px-4 py-3 border border-gray-300 rounded-lg focus:ring-2 focus:ring-indigo-500 focus:border-indigo-500">
<option value="">Select your accounting software</option>
<option>QuickBooks</option>
<option>Xero</option>
<option>FreshBooks</option>
<option>Excel/Spreadsheets</option>
<option>Other</option>
</select>
</div>
<div>
<label class="block text-gray-700 font-medium mb-1">Do you currently work with a bookkeeper/accountant?*</label>
<div class="flex space-x-4 mt-2">
<label class="inline-flex items-center">
<input type="radio" name="bookkeeper" value="yes" class="h-4 w-4 text-indigo-600 focus:ring-indigo-500">
<span class="ml-2">Yes</span>
</label>
<label class="inline-flex items-center">
<input type="radio" name="bookkeeper" value="no" class="h-4 w-4 text-indigo-600 focus:ring-indigo-500">
<span class="ml-2">No</span>
</label>
</div>
</div>
<div>
<label class="block text-gray-700 font-medium mb-1">What You're Hoping to Learn (Optional)</label>
<textarea rows="3" class="w-full px-4 py-3 border border-gray-300 rounded-lg focus:ring-2 focus:ring-indigo-500 focus:border-indigo-500" placeholder="What specific insights are you hoping to discover about your business finances..."></textarea>
</div>
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Reveal What's Missing From My Reports
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<h3 class="text-3xl font-bold mb-3">You're All Set! 🎉</h3>
<p class="text-xl text-gray-600 mb-8">Your 30-minute Complete Financial Analysis Call is confirmed for:</p>
<div class="bg-indigo-50 rounded-lg p-4 mb/8 inline-block">
<p class="text-indigo-700 font-bold text-lg">Tuesday, June 6 at 2:00 PM EST</p>
</div>
<div class="max-w-lg mx-auto mt-12 text-left space-y-4">
<h4 class="text-xl font-bold mb-4">What happens next:</h4>
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<p class="text-gray-700">Within 24 hours: Calendar invite and prep email sent</p>
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<p class="text-gray-700">24 hours before call: Your custom financial analysis delivered</p>
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<p class="text-gray-700">Day of call: Your CFO will reveal exactly what your current reports are missing</p>
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<h4 class="font-bold mb-4">Add to calendar:</h4>
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<p class="mb-4"><i class="fas fa-lock mr-2"></i> Your information is 100% secure</p>
<p class="mb-4"><i class="fas fa-phone-alt mr-2"></i> Need to reschedule? Just reply to your confirmation email</p>
<p><i class="fas fa-search mr-2"></i> Average client discovers 4-7 major blind spots in their current reporting</p>
</div>
<p class="mt-8 text-gray-700">
Questions? Reply to your confirmation email or call <a href="tel:+15551234567" class="text-indigo-600 hover:underline">(555) 123-4567</a>
</p>
</div>
</div>
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</div>
</section>
<!-- FAQ Section -->
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<h2 class="text-3xl md:text-4xl font-bold mb-12 text-center">Frequently Asked Questions</h2>
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<h3 class="font-bold text-lg mb-2">"How is this different from what my bookkeeper provides?"</h3>
<p class="text-gray-700">Your bookkeeper tracks what happened. We show you why it happened and what's going to happen next. It's the difference between a rearview mirror and a GPS.</p>
</div>
<div class="bg-white p-6 rounded-xl shadow-sm">
<h3 class="font-bold text-lg mb-2">"Will you tell me my bookkeeper is doing something wrong?"</h3>
<p class="text-gray-700">Not at all. Bookkeepers serve an important compliance function. We're showing you the strategic layer that sits on top of good bookkeeping.</p>
</div>
<div class="bg-white p-6 rounded-xl shadow-sm">
<h3 class="font-bold text-lg mb-2">"What if my financial reports are already detailed?"</h3>
<p class="text-gray-700">Most "detailed" reports still only show the what, not the why or what's next. We'll show you customer behavior patterns, marketing ROI, and predictive metrics that standard reports miss.</p>
</div>
<div class="bg-white p-6 rounded-xl shadow-sm">
<h3 class="font-bold text-lg mb-2">"Do I need to switch from my current bookkeeper?"</h3>
<p class="text-gray-700">No. Our analysis works with any bookkeeping system. We're adding strategic insights, not replacing basic accounting functions.</p>
</div>
</div>
</div>
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<h2 class="text-3xl md:text-4xl font-bold mb-6">Stop Looking at Half the Picture. See Everything.</h2>
<p class="text-xl mb-8 max-w-3xl mx-auto">
Your current financial reports are like reading only the first chapter of a book. In 30 minutes, you'll finally see the complete story of your business finances.
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<a href="#form-section" class="bg-white text-indigo-700 hover:bg-gray-100 px-8 py-4 rounded-lg font-bold text-lg transition duration-300 inline-block mb-6">
Reveal What's Missing From My Reports
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Guarantee: If we don't reveal at least one significant blind spot in your current financial reporting, we'll send you $100.
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